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Broker Activation

Stonehaven Services
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Broker Activation Services for
Real Estate Developers

Giving Brokers Everything They Need to Sell Your Project First

Get in Touch

GLOBALLY TRUSTED
REAL ESTATE MARKETERS

Most off-plan sales in the UAE go through brokers, and brokers focus on projects they can explain quickly. We make sure yours is one of them. We create complete broker packs, run private briefings and previews, and target top brokerages in your priority markets, so the right agents know your project before launch day.

Broker Pack
We create the brief, sales narrative, fact sheets, payment plans, videos and shareable assets.
Briefings & Previews
We run private sessions and launch presentations that get brokers ready to sell.
Our Clients
Our Work
EYWA, Business Bay
Discover Stonehaven's successful completion of Eywa in Business Bay, blending modern design with strategic marketing.
Red Sea International Airport, KSA
Appointed as Lead Design Consultant, Stonehaven led the prestigious Red Sea International Airport's Private Jet FBO — our fifth JETEX project to date.
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What Our Clients Are Saying
Our Related Services
Frequently Asked Questions
What is broker activation in real estate?
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Broker activation is the process of getting real estate agents informed, equipped and motivated to sell a specific project. It covers briefing brokers on the project, giving them the right sales materials and keeping them engaged through launch and later release phases. Stonehaven runs broker activation from pre-launch through to sell-out, aligned with the developer's wider marketing and sales plan.
What should a real estate broker pack include?
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A strong broker pack typically includes a broker brief, the sales narrative, a broker fact sheet, payment plan information, an agent-facing logo lockup, the brochure, EDMs, teaser and launch videos, and reels or stories brokers can share directly with clients. Stonehaven designs broker packs to be practical, so agents actually use them in front of buyers rather than creating their own versions.
Why do developers need a broker engagement strategy?
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Brokers have many projects competing for their attention, and they naturally focus on the ones that are easiest to explain and sell. If your project is harder to understand than the one next door, it gets less attention. Stonehaven's broker strategies give agents clear positioning, strong materials and regular engagement, so your project becomes one they actively recommend.
Can you reach brokers outside the UAE?
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Yes. Stonehaven runs broker-focused digital campaigns and roadshows in international markets such as the UK, Europe, India and Pakistan, depending on where a project's buyers are coming from. Materials are adapted for each market so overseas brokers can present the project confidently to their own clients.
How do you keep brokers engaged after launch?
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Broker engagement doesn't stop at launch. Stonehaven keeps brokers active through regular project updates, new content for each release phase, private previews and follow-up events, all timed around the developer's sales calendar. This keeps the project front of mind as new inventory is released and helps maintain sales momentum through to sell-out.

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